Building a Brand - Learning Guides

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    How to market your new cosmetics brand

    Now that you have made or white labelled your beauty products (what?! you haven’t made them? – get in touch) you can start turning your new products into a business. And one of the primary channels where you can find an audience of potential customers for your portfolio of beauty is online. Online While there…...

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    Top 3 Social Media Scheduling platforms

    Posting regularly is vital to remain relevant to your audience and keep them engaged with your brand. It’s hard enough to keep on top of emails, let alone remembering to post up to 3 times a day! If you’re not doing it already, scheduling your post in bulk is the way forward in managing your…...

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    How do you know when it’s time to upgrade your Shopify theme?

    A lot can change in a year or 2, especially in e-commerce. Features can become outdated very quickly and what once seemed a modern feature is now a little underwhelming and “seen it all before”…much like the parallax effect, unfortunately! If you’ve been using the same theme for a year or more or experienced exponential…...

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    Finding the perfect brand name

    Tell me, have you ever had this experience… you’ve been browsing on a site and you’re pleasantly surprised with the selection of items that they have to offer. After a day of adding to your basket, you then close your tabs and think about all of the money you’ll be spending when it reaches payday…....

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    Tips: Naming your website

    So you’ve been creating your business plan for several years now and you’re ready to execute. You go to insert your website name…and it’s taken. Someone else already has the name that you’ve associated with your brand associated to their brand. Brilliant. Now what? Below I’m going to give you a few ideas of how…...

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